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LATEST ARTICLES

Marketing

Balancing Authenticity and Creativity: How can Brands Incorporate Innovative Ideas into Relevant Topics

Published by undefined Mhlongo

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26 June 2023

In today's highly competitive marketplace, building a strong brand identity is crucial for businesses seeking to...

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Marketing

Crazy times change behaviour. Forever

Published by Chris Botha

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7 July 2020

So here we are, on what feels like day 7 020 013 of Lockdown. Our country and the world is going through arguably one of...

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Marketing

Pockets of opportunity can always be found in adversity

Published by Neo Mtshatsheni

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2 July 2020

Despite the pandemic holding many hostage in their homes, South Africans have continued to find innovative ways to have...

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Marketing

The business of sports broadcasting – live sport is back!

Published by Andile Qokweni

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18 June 2020

Live sport in 2020 came to a crashing halt thanks to the Coronavirus pandemic taking it from our courts, stadiums and...

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Marketing

First World Problems during a pandemic

Published by Refilwe Mangweta

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9 June 2020

In a time when the whole world has been rocked by the tumultuous impact of the Covid-19 pandemic, the human condition...

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Marketing

Navigating the new normal

Published by Claire Herman

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2 June 2020

In a matter of months our world has been turned upside down after experiencing a global pandemic infecting over 5.1...

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Marketing

Practical tips for marketing in times like these

Published by Herman Degener

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26 May 2020

If your daily grind is remotely related to the marketing segment, you’ll probably agree that there is more ‘how to...

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Marketing

We’re facing a new way of connecting with consumers

Published by Victor Koaho

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21 May 2020

The world is currently experiencing the worst pandemic and economic downturn seen in the past 75 years. The Covid-19...

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Marketing

A lesson in humanity

Published by Isla Prentis

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12 May 2020

We keep hearing that everyone is in the same boat. But it's really not like that. We are in the same storm yes, but we...

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Marketing

Digital Transformation was happening but then Covid-19 came along

Published by Andrew Dabbs

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7 May 2020

They said, "there is time", "the investment in technology could be made next year" and that "things were not going to...

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Marketing

Adapt… and get through this

Published by Maggie Pronto

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21 April 2020

As I sit here in my newly established home office that the kids are also sharing - I wanted to pull us away from the one...

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Marketing

The world of digital media is set to change

Published by Jarred Mailer-Lyons

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14 April 2020

We’re moving into a world where the boundaries of physical and digital are becoming blurred. Audiences today are far...

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Marketing

Lockdown Leadership

Published by Sean Sullivan

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7 April 2020

In an industry where team cohesion is vital to business continuity, his highly pertinent article drives home some key...

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