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LATEST ARTICLES

Marketing

Balancing Authenticity and Creativity: How can Brands Incorporate Innovative Ideas into Relevant Topics

Published by undefined Mhlongo

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26 June 2023

In today's highly competitive marketplace, building a strong brand identity is crucial for businesses seeking to...

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Marketing

Don’t give up

Published by Colin Ramparsadh

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3 June 2021

Growing up I used to go to hospital twice a month on a Friday for epilepsy treatment at the young age of six. My Mum...

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Digital

When digital goes on a diet in 2022, we all win!

Published by Herman Degener

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27 May 2021

Next year ushers in a watershed moment in the brief but ferocious life of the internet… 2022 marks the year where Google...

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Marketing

Social e-Commerce ramps up online sales

Published by Yvette Gengan

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20 May 2021

Covid-19 has been one of the main reasons for digital transformation across many markets, particularly in the e-commerce...

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Marketing

27 Years of democracy, a changing consumer and a changing landscape

Published by Victor Koaho

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13 May 2021

The 27th April marked 27 years of freedom in South Africa. Since then a lot has happened in the advent of democracy in...

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Marketing

Surprise! People Change

Published by Louise Hefer

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4 May 2021

My husband and I recently celebrated our 13-year wedding anniversary. We joked about how our relationship is entering...

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Marketing

Take a shot left

Published by Arisha Saroop

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29 April 2021

My recent family trip over the long Easter weekend to Cape Town got me so inspired to highlight my domestic travel...

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Marketing

Are media agencies limiting growth opportunities?

Published by Nadine Lerm

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20 April 2021

The current organisational structure of most media agencies is quite flat, and by that, I mean that there are few levels...

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Marketing

The fine art of giving a sh*t

Published by Jedd Cokayne

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13 April 2021

I am in my element now that we are starting to get a steady flow of professional sports on the box - I end up watching...

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Marketing

R.E.S.P.E.C.T

Published by Ofentse Ikaneng

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8 April 2021

I remember being asked multiple times what this means and what it has to do with capabilities. Young Ofentse would...

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Marketing

For the love of convenience

Published by Megan Walker

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23 March 2021

Consumers want more, better, faster, cheaper and can we have it now please? These recurring themes are popping up more...

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Marketing

Just how ‘nano’ is the Nano Influencer’s impact?

Published by Colin Ramparsadh

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18 March 2021

The very mention of influencer marketing conjures advertisers to think of celebrities purely on a micro and macro level....

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Marketing

Make that change…

Published by Gareth Grant

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9 March 2021

The three prominent things on my mind (and I am sure on yours too) are: how is and will working from home impact company...

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