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LATEST ARTICLES

Marketing

Balancing Authenticity and Creativity: How can Brands Incorporate Innovative Ideas into Relevant Topics

Published by undefined Mhlongo

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26 June 2023

In today's highly competitive marketplace, building a strong brand identity is crucial for businesses seeking to...

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Marketing

The Luxury Brand Landscape

Published by Teresa van den Berg

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27 July 2021

For some years now I've been fortunate to work on the Louis Vuitton account. It's one of the most valuable and iconic...

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Marketing

An update on the Attention Economy

Published by Isla Prentis

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20 July 2021

Let’s rewind to the beginning of last year. We were living in a world of increasing information and distractions. A...

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Marketing

The growth and decline of ad spend during the pandemic

Published by Muhle Hlabano

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15 July 2021

We all know that 2020 was a disruptive year due to the Covid 19 pandemic. Varying Lockdown Levels resulted in a...

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Marketing

Waiting on the world to change

Published by Maggie Pronto

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8 July 2021

Many of us would love a physical throwback to 2019 before our lives were impacted by the pandemic. To check in on how...

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Marketing

Programmatic Digital out of Home has arrived...Ifikile EMzansi!

Published by Lukhanyo Bushwana

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1 July 2021

Covid-19 has undeniably acted as a catalyst to speed up digital adoption and introduce new trends at a rate that few...

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Marketing

It’s Digital or Die!

Published by Claire Herman

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22 June 2021

For many years we have been hearing this – if you don’t keep up with digital advancements, you will be left behind, and...

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Marketing

What’s up with Data Privacy in South Africa?

Published by Jarred Mailer-Lyons

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10 June 2021

The paranoia is real and if you’re worried about your devices listening in to your conversations and tracking your every...

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Marketing

Don’t give up

Published by Colin Ramparsadh

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3 June 2021

Growing up I used to go to hospital twice a month on a Friday for epilepsy treatment at the young age of six. My Mum...

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Marketing

Social e-Commerce ramps up online sales

Published by Yvette Gengan

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20 May 2021

Covid-19 has been one of the main reasons for digital transformation across many markets, particularly in the e-commerce...

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Marketing

27 Years of democracy, a changing consumer and a changing landscape

Published by Victor Koaho

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13 May 2021

The 27th April marked 27 years of freedom in South Africa. Since then a lot has happened in the advent of democracy in...

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Marketing

Surprise! People Change

Published by Louise Hefer

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4 May 2021

My husband and I recently celebrated our 13-year wedding anniversary. We joked about how our relationship is entering...

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Marketing

Take a shot left

Published by Arisha Saroop

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29 April 2021

My recent family trip over the long Easter weekend to Cape Town got me so inspired to highlight my domestic travel...

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