Posts in:Marketing

Lorraine Gwewera, Digital Strategist at The MediaShop In the wake of International Women’s Day, I found myself thinking about where we as the media industry stand when it comes to feminism. I decided it was a chance for us to…

Yvette Gengan, Digital Media Manager at The MediaShop If you are anything like me then blogging is no Friday night 'Netflix and chill' for you either. I over think the whole process. In fact, I pondered for days for a…

Lerato Senne, Insights Strategist at The MediaShop says that with the rise of technology and more advanced cellphones, human behaviour is becoming more anti-social than ever with a ‘present yet absent' type of behaviour. There's no doubt that technology is…

Belinda Kayton, Media Strategist at The Mediashop says that comparative advertising isn’t rude, it could be brilliant! The ad wasn’t rude, obnoxious or over-the-top. It was actually really quite useful, asking: “Vehicle A has such n such brakes, Vehicle B…

Chris Botha, Group Managing Director of Park Advertising says that the future will be built by Wall Breakers, not Builders There is something about Donald Trump that I admire. I don’t agree with some of his political views but what…

Chris Botha, Group Managing Director of Park Advertising says that the advertising industry is remaining stagnant in some areas and that this will negatively impact us all A famously made meal in the beautiful country of France is “ Cuisses…