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Lead and they will follow


Published on Tuesday, 30 November 2021 by Jedd Cokayne in The Mediashop news
Jedd Cokayne, Business Unit Manager at The Media Shop takes a look at marketing lessons from one of the world’s greatest athletes. As we start to wind down for the year, calm down to a mild panic and look forward…

How does company culture and leadership impact on Innovation?


Published on Thursday, 25 November 2021 by Ofentse Ikaneng in The Mediashop news
Ofentse Ikaneng, Media Strategist at The MediaShop says that that the risk of not innovating is huge. https://www.youtube.com/watch?v=MjAUbjZ_kww While many companies focus on addressing problems, the most successful focus on raising the bar. When our agency won the Network Media…

The Internet of Things


Published on Monday, 22 November 2021 by Megan Walker in The Mediashop news
Megan Walker, Senior Media Strategist at The MediaShop, looks at the Internet of Things in the retail and media space On the back of helping my son with an IoT focused school project, I naturally started thinking around the subject…

Lessons from TV


Published on Tuesday, 09 November 2021 by Colin Ramparsadh in The Mediashop news
Colin Ramparsadh, Business Unit Director at The MediaShop Over the years we have learned a lot from TV, despite our parents often despairing that the hours and hours spent in front of the box instead of studying would ruin our…

Hang tight - We’re nearly there!


Published on Tuesday, 02 November 2021 by Gareth Grant in The Mediashop news
Gareth Grant, Business Unit Manager at The MediaShop Is it just me, or does 2021 feel like it has just been an extension of the chaos and difficulties of 2020? Although I didn’t think it was possible after last year,…

It’s all in the mind


Published on Thursday, 28 October 2021 by Kgavgelo Masenya in The Mediashop news
Kgavgelo Masenya, Media Planner at The MediaShop looks at the role of brands in mental health The country and the world are opening up again, people are getting vaxxed, South Africa is back on Level 1, gatherings are getting bigger…

Are we there yet? ..... Are we there yet? .... Are we there yet????...


Published on Tuesday, 12 October 2021 by Riezkhah Allan in Technology
Riezkah Allan Media Strategist at The MediaShop is thinking forward to 2022. The year 2021 has been enormously trying on all of us but let’s take a look back at some of the more positive outcomes from this year and…

Raise your hand if you like video games!


Published on Thursday, 30 September 2021 in Technology
Isabel Smit Implementation Planner at The MediaShop looks at the evolution of the now multibillion dollar video gaming industry. I’ve recently watched a video on the evolution of gaming consoles. I couldn’t supress the feeling of nostalgia, thinking back to…

The sad state of (new) news


Published on Thursday, 23 September 2021 by Chris Botha in Digital
Chris Botha, Group Managing Director of Park Advertising For those of you older than 40, you will remember this picture. The clock strikes 7pm (or 8pm) and the SABC / SAUK announces the evening news on television. Dad sits upright…
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