loading

From our Blog

Ubiquitous DOOH

Ubiquitous DOOH

Published 11 Jun 2019 by Craig Wallis

Craig Wallis, Business Unit Manager at The MediaShop

In the Out of Home industry, I am always amazed at the vast number of media owners who place digital screens into a multiplicity of environments.

There must be at least 70 players in this advertising industry with around half of them playing in the very visible “billboard on the side of a road” arena, targeting us daily commuters.


  • Our Story

    We believe that there is always a better way to connect our clients' brands with their consumers. As respected experts, we partner to deliver pioneering solutions.

    Vision

    To be the pioneers in revolutionary communication solutions that connect brands with consumers.

    Mission

    As respected experts, we connect brands with consumers through pioneering and innovative communications solutions.

    Achievements

    We are a multiple award-winning agency and are extremely proud to have been honoured by our partners, media owners and clients over the years.

    Our Services

    SEO and SEM
    SEO and SEM
    Traffic Reporting and Analytics
    Traffic Reporting and Analytics
    Mobile Marketing
    Mobile Marketing
    Social Media
    Social Media
    Media Auditing and ROI
    Media Auditing and ROI
    Web/Creative Design and Development
    Web/Creative Design and Development
    Analytics and Attribution Modelling
    Analytics and Attribution Modelling
    Dedicated OOH and Production Units
    Dedicated OOH and Production Units
    Training and Seminars
    Training and Seminars
    Media Promotions and Activations
    Media Promotions and Activations
    TV and Audio Production Partners
    TV and Audio Production Partners
    Media Buying
    Media Buying

    We Are The Mediashop

    Formed in 1988, we are a full service, level 1 BBBEEE empowered media agency that provides creative and pioneering communications solutions. We are part of the IPG global network of agencies across 96 markets. The MediaShop is more than just a media planning and buying agency. Over the years we have actively formed strategic alliances which provide MediaShop clients with access to a variety of services within our global network.

    Fiona Brauns
    Fiona Brauns
    Isla Prentis
    Isla Prentis
    Sean Sullivan
    Sean Sullivan
    Craig Wallis
    Craig Wallis
    Jedd Cokayne
    Jedd Cokayne
    Bonita Bachmann
    Bonita Bachmann
    Kgaugelo Maphai
    Kgaugelo Maphai
    Gareth Grant
    Gareth Grant
    Arisha Saroop
    Arisha Saroop
    Colin Ramparsadh
    Colin Ramparsadh
    Jarred Mailer-Lyons
    Jarred Mailer-Lyons
    Louise Hefer
    Louise Hefer
    Muhle Hlabano
    Muhle Hlabano

    Our Social

    The MediaShop @MediaShopZA
    Household debt to income ratio edges down in the first few months of 2019.
    The MediaShop @MediaShopZA
    Bookshops write new chapter surviving Amazon onslaught
    The MediaShop @MediaShopZA
    RT @islaprentis: Principle 4 - people are hesitant to travel far. Having local presence, local communication and local relevance is key. Ar…
    The MediaShop @MediaShopZA
    RT @islaprentis: 3rd discovery - people purchase on intuition - #ROOTS2019 reveals increased choice reduces shares in various areas. Compet…
    The MediaShop @MediaShopZA
    RT @islaprentis: 2nd key discovery: #Roots2019 supports the randomness of behaviour by looking at purchase behaviour data -across areas and…

    Our Awards

    • 2018
      Gold and Grand Prix Loerie Gold and Grand Prix Loerie
    • 2011, 2013, 2017
      The Financial Mail AdFocus Awards logo The Financial Mail AdFocus Awards logo
    • 2011, 2012, 2013, 2015, 2016
      The MOST Awards logo The MOST Awards logo
    • 2014, 2015
      The Roger Garlick Award logo The Roger Garlick Award logo
    • 2014
      The Out of Home Media Association logo The Out of Home Media Association logo
    • 2012, 2013, 2014
      Tony Koenderman's Ad Review logo Tony Koenderman's Ad Review logo
    • 2014
      Cannes Lions logo Cannes Lions logo