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Google’s New Algorithm

Google’s New Algorithm

Published 06 Jun 2017 by Jarred Mailer-Lyons

Google's new algorithm may be called Fred - here's what you need to know

Jarred Mailer-Lyons, Digital Media Strategist at The MediaShop

Every year, Google changes its search algorithm around 600 times. While most of these changes are insignificant to advertisers and brands, occasionally there are major algorithmic updates that rock the industry. These changes can be potential game changers for brands and also significantly impact a site’s rankings. You can call the latest one Fred. For now.


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